1. Introduction & Data Controller
GTSEEN LED (“we”, “us”, “our”) operates the website gtseenled.com, We specialize in LED displays, transparent LED screens, LED film screens, LED holographic screens and supporting related LED display products.
We respect your privacy and comply with global data protection laws including EU GDPR, CCPA (California Consumer Privacy Act), ePrivacy Directive and other regional privacy regulations.
This Privacy Policy explains how we collect, use, store, share and protect your personal data when you browse, submit inquiries, contact or place orders on our website.
If you have any privacy questions, contact us via the contact form on gtseenled.com.
2. Personal Information We Collect
We collect information you voluntarily submit and passive data automatically collected when visiting our site:
2.1 Information you provide actively
- Full name, company name, job title
- Email address, WhatsApp, phone number
- Company address, shipping & billing address
- Inquiry content, product demand, order requirements, quotation records
- Information uploaded in inquiry attachments (drawings, project parameters)
2.2 Automatically collected technical data
- Device information: browser type, operating system, screen resolution, device ID
- IP address, approximate geographic location (country/region)
- Website browsing behavior: visited pages, click records, stay time, entry/exit page
- Cookie & tracking identifiers generated by Meta Pixel, Google Analytics
3. How We Use Your Personal Data
We process your data based on legitimate business interest, contract performance and your explicit consent:
1. Reply your LED product inquiries, send quotations, technical parameters and product catalogs
2. Process orders, arrange production, logistics, after-sales technical support and warranty service
3. Send product updates, new LED solution cases, industry news and promotional emails (you may unsubscribe anytime)
4. Analyze website traffic to optimize page layout, product display and user experience
5. Prevent website fraud, maintain server security and resolve technical failures
6. Comply with legal obligations, tax records and commercial dispute defense
7. Run advertising tracking via Meta (Facebook) Pixel for retargeting, conversion tracking and ad performance measurement
4. Cookies, Meta Pixel & Third-Party Tracking
4.1 Cookie Statement
Our website uses essential and marketing cookies. Essential cookies are required for basic website function; marketing tracking cookies require your explicit consent before activation. You may disable cookies via browser settings or our cookie consent popup.
4.2 Meta (Facebook) Pixel Disclosure (Critical for Facebook Ad Compliance)
We install Meta Pixel on gtseenled.com to collect visitor behavior data for Meta advertising campaigns:
- Data collected: page view events, form submission, inquiry clicks, device identifiers, cookie ID (_fbp, _fbc)
- Data sharing: this behavioral data will be transmitted to Meta Platforms Ireland Limited for:
1. Measuring advertising conversion ROI
2. Building custom audience for LED product retargeting ads
3. Optimizing Meta ad delivery targeting global LED project buyers
- Cross-border data transfer: Data will be transferred to Meta servers located in the United States under standard contractual clauses as required by GDPR.
- Opt-out methods:
1. Reject marketing cookies on our website cookie popup
2. Visit Meta’s official ad preference page to turn off interest-based advertising
3. Enable “Do Not Sell My Data” option if you are a California resident
4.3 Other Third-Party Service Providers
- Google Analytics: website traffic analysis, anonymous visitor statistics
- Cloud server & hosting providers: secure website data storage
- Email service providers: send inquiry replies and marketing newsletters
We only share necessary data with these processors, and they are bound by data protection agreements.
5. Data Sharing & Disclosure
We will NOT sell your personal information to third parties for commercial profit, except scenarios below:
1. You provide clear written consent to share your data
2. Required by law enforcement, court order, government regulatory investigation
3. Necessary to protect our legal rights, website security and business property
4. Trusted service processors (logistics, email, ad platforms) as stated above
5. Business transfer: In case of merger, acquisition or asset sale, user data may be transferred as business asset with prior notice
6. Data Retention Period
We only keep your data as long as necessary for original collection purpose:
- Inquiry & quotation records: stored for 3 years after last communication for follow-up business
- Order & transaction data: retained 7 years to meet accounting and tax legal requirements
- Marketing email contact information: kept until you submit unsubscribe request
- Website tracking cookie data: stored maximum 90 days by Meta Pixel and Google Analytics
After retention period expires, we will permanently delete or anonymize all personal identifiable information.
7. Data Security Protection
We adopt industry-standard security measures to protect your personal data:
- Encrypted data transmission (HTTPS) across all pages of gtseenled.com
- Password-protected backend database with limited staff access
- Regular server security update and vulnerability scan
- Confidentiality training for all sales and backend staff
However, no internet transmission or electronic storage is 100% secure; we cannot guarantee absolute zero risk of data leakage.
8. User Rights (GDPR / CCPA Global Rights)
8.1 Rights for EU/EEA/UK/Switzerland Users (GDPR)
You have the right to:
1. Request full access to all personal data we store about you
2. Correct inaccurate or incomplete information
3. Request full deletion of your personal data (Right to be Forgotten)
4. Restrict data processing under specific conditions
5. Data portability: receive your data in readable electronic format
6. Object to marketing tracking and advertising data processing
7. Withdraw any consent you previously granted at any time
8.2 Rights for California Residents (CCPA/CPRA)
As a California consumer, you have the right to:
1. Know categories of personal data we collected and shared with third parties
2. Request permanent deletion of your personal information
3. Opt out of “sale or sharing” of your data for cross-context behavioral advertising (Meta Pixel tracking included)
4. Non-discrimination: we will not deny service or charge extra fees if you exercise privacy rights
8.3 How to Exercise Your Rights
Submit your privacy request via the contact form on gtseenled.com. We may verify your identity to protect data security. We will respond to valid requests within 30 calendar days.
9. Children’s Privacy
Our website is commercial B2B platform for LED industry buyers. We do not intentionally collect personal data of users under 13 years old. If you believe we collected minor’s information without parental consent, contact us immediately for full deletion.
10. Policy Updates
We reserve the right to revise this Privacy Policy at any time. Updated version will be published on gtseenled.com/privacy-policy with updated effective date. Continued website browsing after revision means you accept the new policy. We will notify existing contacts via email for material policy changes.
11. Governing Law
This privacy policy is governed by the laws of People’s Republic of China, while respecting local data protection laws of visitors’ resident countries (GDPR, CCPA etc.).
